Data Profiling, Analytics & Triggers:

SV1’s Profiling &Trigger Program alerts your team, locally or nationally, when a consumers’ behavior or lifestyle changes to become a new Prospect. You will be the first to know (before competitors) when a specific consumer needs your products and services at the time they need it. We all know, when you identify a person who needs your services, sales will follow. This program has proven very profitable for our clients’ sales and marketing teams. This service is recommended for existing clients or identifying new prospects. Some of our triggered events include: marriage, divorce, pregnancy, income changes, retirement, death, pre-mover, new home buyer, new car buyer, and many more. Profiling, modeling, and data segmentation significantly improves target accuracy and predictability. Companies can now leverage these techniques to maximize results, reduce costs, and improve the profitability of your customer and prospect data.

Data Analytics
  • Marketing and Campaign Analysis
  • Campaign Results Reporting
  • Lifetime Value Calculations
  • ROI and Profitability Analysis
Predictive Modeling
  • Prospecting and Retention Models
  • Response Models
  • Up-Sell and Cross-Sell Models
  • Financial Risk and Delinquency Models
  • Profitability Models
Data Mining
  • Customer and Prospect Profiling
  • Trend and Pattern Identification
  • Audience Segmentation

Brand Consulting - 90%
Marketing Campaigns - 75%
Custom Website Design - 65%